Hey, It’s SOCKtober!

ETA: Our prize winners are Ralph Walker and Amy Bush. Thank you to everyone who participated and helped to make October a little cozier for those in need!

The weather is getting cooler, the calendar has flipped over, houses are draped in gauzy spider webs, and pumpkins are starting to make their appearances on front porches and lawns. All of that can mean only one thing – it’s time for #socktober2016! What is #socktober2016, you may well ask…. And I’ll tell you that it’s all Fran Wilde’s fault. Mostly!

From my perspective, SOCKTOBER started with this tweet:

Which was followed shortly by these tweets:

SOCKTOBER goes much deeper than fun socks. For that, I’ll step aside and let Fran herself explain: “I started posting socks for October yesterday because I was having a really hard day. Socks = whimsy = happiness, right? And then I figured it could go further and bring awareness to something I’ve known for a while. One of the greatest needs in domestic violence and homeless shelters, as well as for people on the move through upheavals is clean socks. Especially with winter coming, this is a huge deal. So I thought, I’ll post my sock pictures, but also plan to donate to a shelter a new set of socks with each photo I post. I have a massive sock collection, but No Idea if I can Make it 30 days, so it will be like a dance marathon, but with socks. I’m hoping others feel like getting involved too, but I don’t want to tell people how to do this right. Just working on awareness first, and maybe some socks for some people.”

As you can see, the upshot of this is, Fran is not only a wonderful author, she is a wonderful person. After seeing Fran’s tweets, I asked if I could help. We brainstormed, and came up with a plan to spread the socktober love. Throughout October, Fran and I and others will be posting sock pictures on Instagram and Twitter because socks are cool. We’d love for you to join us!

We also hope you’ll go a step further by donating socks to a homeless shelter in your area. As Fran mentioned, socks are one of the greatest needs at homeless shelters, especially as the weather gets colder. To find a shelter near you, and to find out how to donate, start here: www.homelessshelterdirectory.org.

Of course, you can donate other items of clothing, too. Many shelters on the website linked above list the items they most need, or provide contact information where you can inquire about donations.

But wait! There’s more! You can win fabulous prizes while you’re having fun and helping people. Here’s how it works. Donate a package of socks (or other clothing item of your choice), and post your favorite sock pictures on Instagram and/or Twitter between now and October 31, 2016. When you post @ us (@fran_wilde on twitter and Instagram; @ac_wise on twitter and @a.c.wise on Instagram), and tag your post with #socktober2016. You’ll be entered into our drawing for prizes including copies of Fran Wilde’s Updraft and Cloudbound (US-only for physical copies, audiobook anywhere in the world), a gift certificate to Sock Dreams, so you can add even more fabulous socks to your collection, and possibly some other cool stuff we come up with along the way. We’ll employ Ye Olde Random Number Generator to choose a winner on November 1st. It’s that easy!

So come join in the fun and celebrate #socktober2016 with us while helping those who need some toasty socks.

ETA: We’ve added a few additional prizes to the roster. Rachel Sharp has generously donated a $25 Amazon gift card, and a pre-release copy of her upcoming novel Phaethon (to be mailed out in December). On top of that, Rachel’s publisher, Pandamoon Publishing, is donating any three of their currently available titles. Thank you, Rachel and Pandamoon!

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